The BB Club

Coming Home to Our Roots: The BB Club Heritage Sandwich

There's something beautiful about honoring where you came from while celebrating where you're going. This month at White or Wheat, we're taking a journey back to our beginnings with The BB Club – a heartfelt tribute to our original identity as Brown Baggers and a reminder that the best traditions are the ones worth keeping alive.

Where It All Began: The Brown Baggers Legacy

Before we became White or Wheat, we were Brown Baggers – a name that spoke to the simple, honest approach to feeding our community that has always been at the heart of what we do. The brown bag lunch represented something fundamental: good food made with care, packed with love, and shared with the people who matter most.

The BB Club isn't just a sandwich – it's our way of honoring that legacy while showcasing how far we've come. It's a bridge between our past and present, wrapped up in all the flavors that define who we are today.

Building on Tradition: The Perfect Club

The club sandwich has been an American favorite for over a century, and there's a reason it's endured – sometimes the simplest combinations are the most satisfying. Our BB Club takes this beloved classic and elevates it with the care and quality that have defined us since our Brown Baggers days:

• Triple Protein Power: Crispy bacon, tender ham, and premium turkey – each bringing its own character to the sandwich

• Cheddar Cheese: Rich, robust, and the perfect complement to our three meats

• Garden-Fresh Vegetables: Crisp lettuce and juicy tomato for brightness and crunch

• Our Signature Maple Mayo Mustard: The special touch that makes this sandwich uniquely ours

Every ingredient reflects our commitment to quality and our understanding that great sandwiches come from great ingredients treated with respect.

Our Signature Maple Mayo Mustard: Sweet Meets Savory

What truly sets the BB Club apart is our house-made maple mayo mustard – a condiment that perfectly captures the balance we strive for in everything we create. We start with a base of creamy mayonnaise and fold in just enough mustard to provide a gentle tang. Then comes the magic: pure maple syrup that adds a touch of sweetness without overwhelming the savory elements.

This special spread represents everything we learned during our Brown Baggers days – that the difference between good and great often comes down to the little touches that show you care. It's the kind of detail that transforms a familiar sandwich into something memorable.

From Brown Bags to White or Wheat

The journey from Brown Baggers to White or Wheat represents our evolution while staying true to our core values. We've grown from a simple sandwich shop focused on brown bag lunches to a destination that celebrates the art of remarkably simple food in a warm, welcoming environment.

But some things haven't changed – our commitment to treating every guest like family, our belief that honest ingredients make the best food, and our understanding that a great sandwich can be the highlight of someone's day.

A Sandwich That Tells Our Story

The BB Club is more than a menu item – it's our story on a plate. It connects our past to our present, showing how we've stayed true to our roots while continuing to innovate and improve. It's comfort food with a heritage, a classic with a personal touch.

Whether you remember us from our Brown Baggers days or you're discovering our story for the first time, the BB Club offers a taste of our journey and a reminder of what we've always believed: that the simplest pleasures, when crafted with care and served with love, are often the most meaningful.

As always, our goal remains unchanged: to help you rediscover the simplest days with each bite, especially when those days connect us to the memories and traditions that make us who we are.